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The Four-Hour Work Week

The 4 Hour Work Week explains what a lifestyle entrepreneur is and why you should want to become one. It teaches you how to "kill" your job and design a life, the 80/20 rule and how it increases productivity, how to replace your dreams with goals, and more. Listeners can lead a rich life by working only four hours a week, freeing up the rest of their time to spend it living the lives they want.

Simpleology is the cutting-edge speed-learning psychology that governs success or failure in every endeavor. It provides the explanation for those who succeed in life - because, consciously or unconsciously, they have been following the five laws explained here. Those who fail have been breaking at least one of these laws on a regular basis.

Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the "human scale principle", using the "Velcro Theory of Memory", and creating "curiosity gaps".

In this indispensable guide, we discover that sticky messages of all kinds (from the infamous "kidney theft ring" hoax to a coach's lessons on sportsmanship, to a new-product vision at Sony) draw their power from the same six traits.

The 360° Leader
By John Maxwell

Strategic Intuition: The Creative Spark in Human Achievement 
By William Duggan

How "Aha!" really happens.....

When do you get your best ideas? You probably answer "At night" or "In the shower" or "Stuck in traffic". You get a flash of insight. Things come together in your mind. You connect the dots. You say to yourself, "Aha! I see what to do."

Brain science now reveals how these flashes of insight happen. It's a special form of intuition. We call it strategic intuition, because it gives you an idea for action - a strategy.

Stephen R. Covey's book, The 7 Habits of Highly Effective People, has been a top seller for the simple reason that it ignores trends and pop psychology for proven principles of fairness, integrity, honesty, and human dignity. Celebrating its 15th year of helping people solve personal and professional problems, this special anniversary edition includes a new forward and afterword written by Covey that explore whether the 7 Habits are still relevant and answer some of the most common questions he has received over the past 15 years.

This audio edition is the first ever unabridged recording of The 7 Habits of Highly Effective People.

Two of Inc. Magazine's hugely popular columnists show how small-business people can deal with all kinds of tricky situations.  People starting out in business tend to seek step-by-step formulas or specific rules, but in reality there are no magic bullets. Rather, says veteran entrepreneur Norm Brodsky, there's a mentality that helps street-smart people solve problems and pursue opportunities as they arise. He calls it "the knack" and it has made all the difference to the eight successful start-ups of his career.

Brodsky explores this mind-set every month in Inc. magazine, in the hugely popular column he co-writes with journalist and author Bo Burlingham (best known for his acclaimed book Small Giants). In both their column and now their audio book, they tell stories about real companies facing real challenges, and tell listeners how to apply "the knack" to their own businesses.

American Express could have become PayPal, but they watched the opportunity go by. FedEx uses technology to make shipping easier for the customer; UPS uses technology to make shipping easier for UPS. Who's winning? Google has broken the world into tiny bits. No one visits a Web site's home page anymore; they go in the back door, to just the place Google sent them.

New Marketing, whose tools include things like MySpace, YouTube, Web sites, permission marketing, cable TV, and viral techniques, is reshaping our world. But many companies try to use the tools without first getting their organization and products in sync with them. The result: what Seth Godin calls a "meatball sundae". A big, ineffective mess.

The revolution is here, so get on the right side of the barricade and become a part of it. Let's thank Mr. and Mrs. Consumer and their little Consumerlings, who have seized power from the corporations and are now firmly in control.

In Punk Marketing, Laermer and Simmons take an irreverent, penetrating look at the seismic change in the relationship between people who sell stuff (products, services, entertainment) and those who purchase it. They demonstrate that to survive in business, a revolutionary approach is needed: one they have branded (you got it) "Punk Marketing". It's one we all need to understand, for the traditional divisions among commerce, content, and consumers are continuing to blur ever more rapidly.

No one knows more about this kind of leadership than Lee Cockerell, the man who ran Walt Disney World Resort operations for over a decade. And in Creating Magic, he shares the leadership principles that not only guided his own journey from a poor farm boy in Oklahoma to the head of operations for a multibillion dollar enterprise, but that also soon came to form the cultural bedrock of the world's number one vacation destination.

Written in a personable and homespun style, You, Inc. offers doses of humor and pithy knowledge to anyone who wants to thrive in the increasingly competitive business world.

What veteran sales and marketing experts Harry and Christine Beckwith understand is that, to succeed in life, the most important thing you need to be able to sell is you - whether it's in a job interview, a social gathering, or during a business negotiation. The Beckwiths provide a treasure trove of insights and tips to help you present yourself credibly, confidently, and comfortably.

Whether we realize it or not, we are all brands. We all have qualities that shape and influence how the people in our lives see us - and how we see ourselves. Nationally respected brand experts Jerry Wilson and Ira Blumenthal have helped some of the most exceptional companies and individuals in the world perfect their images. Now, in Managing Brand You, they reveal their proven seven-step process for personal brand building.

In The One Minute Entrepreneur, Ken Blanchard (coauthor of the number-one best selling business classic The One Minute Manager); Don Hutson, CEO of U.S. Learning; and Ethan Willis, CEO of Prosper Learning, tell the inspiring story of one man's challenges in creating his own business. Through a powerful and engaging narrative, we confront many of the typical problems all entrepreneurs face in starting up their business, from finding new sources of revenue to securing the commitment of their people and the loyalty of their customers. More important, we learn the secrets to becoming a successful entrepreneur, including how to build a firm foundation, how to ensure a steady cash flow, and how to create legendary service.

In this far-reaching examination of contemporary American culture, John Zogby, one of the nation's foremost pollsters, explores who today's Americans are, identifying patterns in our social makeup that hint at the way we'll be. Companies from multinational corporations down to family-owned small businesses can benefit from this detailed information about where we are and where we're going.

How does the quick adoption of technology affect business success (and how is that related to corn farmers in Iowa)? And how is the Internet itself affecting the way we experience the world? In Click, Bill Tancer takes us into the massive database of online intelligence to reveal the naked truth about how we use the Web, navigate to sites, and search for information - and what all of that says about who we are and how understanding that change can be used to our advantage in business and in life.

Crowdsourcing activates the transformative power of today's technology, liberating the latent potential within us all. It's a perfect meritocracy, where age, gender, race, education, and job history no longer matter; the quality of work is all that counts; and every field is open to people of every imaginable background. If you can perform the service, design the product, or solve the problem, you've got the job.

Lawyers. Accountants. Software Engineers. That's what Mom and Dad encouraged us to become. They were wrong. Gone is the age of "left-brain" dominance. The future belongs to a different kind of person with a different kind of mind: designers, inventors, teachers, storytellers - creative and emphatic "right-brain" thinkers whose abilities mark the fault line between who gets ahead and who doesn't.

Drawing on research from around the advanced world, Daniel Pink outlines six fundamentally human abilities that are essential for professional success and personal fulfillment - and reveals how to master them.

In Money, and the Law of Attraction, Esther and Jerry Hicks present the teachings of the Non-Physical consciousness Abraham. The concepts offered here relate to the topic of abundance and prosperity. They will show you that you truly need to think about what you want in your life and not what you don't want. If you put your attention on thoughts of not having enough money, you are in the perfect position for the creating of more of that which you do not have.

Jon M. Huntsman built a $12 billion company from scratch, the old-fashioned way: with integrity. There were short-term costs. There were moments when it took great courage. But, ultimately, it wasn't just right; it was the best business strategy, too.

In Winners Never Cheat Huntsman tells you how he did it, and how you can, too. This audiobook is about remembering why you work, and why you were chosen to lead. It's about finding the bravery to act on what you know is right and building teams with the same courage. It's about winning. The right way.

Selling can be fun. In fact, it should be. If you're not having fun or making the money you know you can, do yourself a favor and get this program!

With Non-Manipulative Selling, you become partners with your customers and build a foundation. You really learn who they are and what they need. In the end, you'll have more business than you can handle. When you team up with your prospects, they see you not as a salesperson, but as an expert consultant working on their behalf.

There's an old saying: if you eat a live frog first thing each morning, you'll have the satisfaction of knowing that it's probably the worst thing you'll do all day. Using "eat that frog" as a metaphor for tackling the most challenging task of your day, the one you are most likely to procrastinate on, but also the one that might have the greatest positive impact on your life, Eat That Frog! shows you how to zero in on these critical tasks and organize your day. You'll not only get more done faster, but get the right things done.

There is nothing normal about George Foreman.  George transformed himself from an angry young man who lost the heavyweight championship of the world to Mohammad Ali, to the oldest man ever to win the same coveted title back, to America's favorite pitchman (You guessed it - The George Foreman Lean Mean Grillin Machine).  Like everyone else, George has eight sons, all named George.  Well, maybe like no one else, but George knows about getting up off the mate...you'll love this audio.

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