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Brian et al Cano MLM Books:
The Truth: What it Really Takes To Make it in Network Marketing
By Brian et al Cano
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By: Ray Salemi
As the others have pointed out, this book is an training manual and a great starter guide.
I also found that the comic book style made this book extremely accessable. People who might be intimidated by a 200-300 page book (and there are more than you'd think) will be willing to read this book because its essentially a large comic book.
But don't let the format fool you. The information density is very high and this is a book that belongs in everyone's library as a reference.
I also liked the emphasis on doing this business as a team. That's missing in a lot of books.
By: Jason B.
This is one of the best training books in the Network Marketing industry. It is done in a somewhat lame cartoon format and with lame humor. Yet the actual techniques are head and sholders above all the rest. No other book comes close to this one. This is one of the few books where they will tell you that you don't have to go to your dreaded friends and family (the list of 200 people they tell you to make) if you don't want to, and it gives you lots of techniques to build a business without them. On top of that it also teaches you how to build with a strong posture. You'll learn techniques so that you won't have to take abuse from those people who dump on the idea of MLM/Network Marketing even though they know nothing about it.
By: Sharon Deloy
If there was ever a book on network marketing that made me want to go back into it, this is THE book. I started with A----in 1977, and sure enough, was told to tell my family and friends.(The Pukeys) Kim Klaver has changed all that with her wonderful sense of humor and all too uncommon good sense. With Ms. Studs ROM (Reach Out Methods), I am all fired up and rarin' to go again. I will require my first line people to read and re-read this book. It will make a good gift for anyone who is "leader" material.
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